Overview
We optimized Google Ads for a gate company, focusing on high-performing campaigns and installation searches to drive more efficient growth and increase leads.
- Increased total leads by 42%
- Decreased cost per lead by 13.5%
- Increased phone leads by 20%
Month over month results
+42%
Total Leads
+20%
Phone Leads
-13.5%
Cost per Lead
Summary
In just 30 days, this gate services account experienced strong growth after increasing investment in the highest-performing areas. The strategy shifted to focus more on installation-related searches, which typically generate higher-value leads than standard repair inquiries. Ads were also better aligned with user search intent, improving engagement and helping reduce the average cost per click. By directing more budget toward the most effective campaign segments, the account was able to scale efficiently, increasing lead volume at a faster rate than spend.
Client Testimonial
“Track Digital has been phenomenal to work with! In just a few months time, they’ve increased our online presence ten-fold. I would recommend their services to any business who wants a more local marketing company feel, with the results of a firm.”
