Case Study

Overview

We rebuilt and optimized Google Ads for a national escape room brand across multiple locations and scaled performance in 90 days.

  • Increased tracked revenue by 236%.
  • Improved ROAS from 5.67 to 8.97 (+58%).
  • Scaled spend by 113% while improving efficiency.

In Just 90 Days

+236%Tracked Revenue
8.97Return on Ad Spend
+113%Spend Scaled
Google Ads

90-Day Rebuild & Scale

ROAS Before5.67
ROAS After8.97
ROAS Improvement+58%
Search · Multi-Location

Summary

We stepped in to support a national escape room brand during a temporary internal gap and focused on building a cleaner, more scalable Google Ads foundation across markets.

The work centered on expanding consistent coverage across locations, improving tracking so revenue and ROAS could be trusted for decision-making, and actively refining traffic quality through ongoing search-term monitoring and negative keyword additions.

With budgets better aligned to performance and stronger structure in place, we were able to scale spend while driving substantially more tracked revenue and improving overall efficiency.


In Their Words

Client Testimonial

Avery and the team are excellent — attentive, knowledgeable, and fun to work with. They made a real impact on our Great Big Game Show digital ads.

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